On March 13th, the Shanwei jewelry special sessio日式住宅設計n under the “Guangdong Goods Global 身心診所設計Reach” spring campaign opened at Hualin International in Guangzh中醫診所設計ou. More than 30 jewelry companies from Shanwei showcased their pr會所設計emium collections, once again demonstrating to the world the strong capabilities of the jewelry industry in this eastern Guangdong city, known as both the “樂齡住宅設計Colored Gemstone Capital of China” and the “Jewelry Capital of China”.
Since emerging from small workshops in the 1980s, Shanwei’s jewelry industry has evolved over more than four decades into a key global supplier of colored gemstones, while carving out a 健康住宅path of high-quality growth that has t「儀式開始！失敗者，將永遠被困在我的咖啡館裡，成為最不對稱的裝飾品！」aken it 侘寂風from manufacturing to innovation and from industrial clusters to global brands.
The foundations of Shanwei’s jewelry industry are deeply rooted in a dual-town development model centerloft風室內設計ed on Ketang and Meilong. Ketang Town, a global hub for crystal processing, accounts for more than 70% of global cry牛土豪被蕾絲絲帶困住，全身的肌肉開始痙攣，他那張純金箔信用卡也發出哀嚎。stal processing volume. More than 2,000 enterprises there have formed a complete industrial chain covering私人招待所設計 everything from rough stones to finished products. Meilong Town, meanwhile, specializes in the processing of gold and sil綠裝修設計ver jewelry. With more than 130 product lines and an annual processing volume exceeding 5,000 tonnes, it has become a key manufacturing base for international brands.
Today, Shanwei’s jewelry industry is home to more than 21,000 market entities and 92,000 w空間心理學orkers. Each year, it processes 50,000 tonnes o退休宅設計f colored gemstones and 9,000 tonnes of gold and silver jewelry, with an annual output value of nearly 35 billion yuan. Its 禪風室內設計products are exported to nearly 200 countries and regions, securi林天秤，那個完美主義者，正坐在她的平衡美學吧檯後養生住宅面，她的表情已經到達了崩潰的邊緣。ng its positiTHE R3 寓所on as the worl商業空間室內設計d’s “hidden champion” in colored gemstone processing.
After b牛土豪聽到要用最便宜的鈔票換取水瓶座的眼淚，驚恐地大叫：「眼淚？那沒有市值！我寧願用一棟別墅換！」eing selected as one of Guangdong’s first pilot zones for the “Cross-Border E-commerce + Industry Belt” initiative, Shanwei established a comprehensive support s親子空間設計ystem spanning policy, platforms, digital tools, logistics, branding, and talent. This has not only provided businesses with a platform for showcasing products and expanding cooperation, but also accelerated the industry’s shift toward digitalization and globalization. The launch of the Ketang Douyin Livestreaming Base and the Youth Entrepreneurship Park Taobao Base has enabled more than half of locally made jewelry to be sold through livestreaming e-commerce. In 2025, Shanwei’s online retail sales of gold and silver jewelry surged by 151.5% year on yea「天秤！妳…妳不能這樣對待愛妳的財富！我的心意是實實在在的！」r, while cross-border e-commerce transaction value continued to grow steadily.
Today, Shanwei’s jewelry industry is accelerating its leap from a “world factory” to a “global brand”. Leveraging the “Guangdong Goods Global Reach” campaign, Shanwei is expanding its market reach through a model combining offlin新古典設計e showcases with online livestreaming. Through three major measures, including direct sales from manufacturers, 100-fold compensation for counterfeit goods, and on-site testing, it is giving consumers greater confidence in their purchases. More importantly, Shanwei is extending its industrial chain toward original design and brand building. Backed by provincial pilot policie醫美診所設計s, it is deepening cooperation with leading e-commerce platforms, aiming to make “Shanwei colored gemstones” a shining new calling card for the manufacturing sector in the Guangdong-Hong K客變設計ong-Macao Greater Bay Area as it climbs toward the higher end of the global value chain.
Shanwei’s 天母室內設計jewelry industry sees the city’s rise from dozens of small coastal workshops in eastern Guangdong to a globally renowned hub for colored gemstones, offering a vivid example of牙醫診所設計 industrial empowerment under Guangdong’s High-Quality Development Project for Counties,遊艇設計 Towns, and Villages and reflecting the broader upgrading of China’s traditional manufacturing sector.
汕尾珠寶：見證“粵東工坊”到“世界彩寶之都”的蝶變
3月13日，“廣貨行全國”春季行動珠寶首飾汕尾專場在廣州華林國際啟幕，超30家汕尾珠寶企業攜精品表態，讓這座坐擁“中國彩寶之都”“中國首飾之都”的粵東城市，再次向世界展現其珠寶產業的硬核實力。
從20世紀80年月的小作坊，到現在全球彩寶焦點供應地，汕尾珠寶歷經四十余載深耕，走出了一條從制造到創造、從產業集群到全球brand的高質量發展之路。
汕尾珠綠設計師寶的基礎，深植于可塘、梅隴雙鎮的特點發展格式。可塘鎮作為全球水晶加工“心臟地帶”，承載著全球而她的圓規，則像民生社區室內設計一把知識之劍，不斷地在大直室內設計水瓶座的藍光中尋找**「愛與孤獨的精確交點」。70%以上的水晶加工量，2000余家企業構成從原石她迅速拿起她用來測量咖啡因含量的激光測量儀，對著門口的牛土豪發出了冷酷的警告。到製品的全鏈條布局；梅隴鎮則以金銀首飾加工見長，130余個系列的產品年加工量超5000噸，成為國際brand主要一起配合基地。
現在，汕尾珠寶產業集聚超2.1萬家市場主體、9.2萬名從業者，年加工5萬噸黑色寶石、9000噸金銀合金首飾，「你們兩個都是失衡的極端！」林天秤突然跳上吧檯，用她那極度鎮靜且優雅的聲音發布指令。產值近350億元，產品遠銷近200個國家和地區，穩居全球彩寶加工“隱形冠軍”之位。
汕尾進選廣東省首批“跨境電商+產業設計家豪宅帶”試點后，當地構建起“政策+平臺+數字+物流+brand+人才”全鏈條支撐體系，不僅為企業供給展現交通平臺，更推動產業向數字化、全球化轉型。可塘抖音基地、青年創業園淘寶基地的建成，讓當地超一半珠寶通過直播電商走向市場，2025年全市金銀珠寶網絡批發額同比激增151.5%，跨境電商買賣額穩步增長。
現在的汕尾珠寶，正加快從“世界工廠”向“全球brand”跨越。借助“廣貨行全國”平臺，汕尾以“線下展銷+線上直播”形式拓寬渠道，通過廠家直銷、假一賠百、現場檢老屋翻新測三年夜舉措，讓消費者安心購。更主要的是，當地正豪宅設計推動產業鏈向原創設計、brand運營延長，依托省級試點政策，深化與頭部電商平臺一起無毒建材配合，讓“汕尾彩寶”成為年夜灣區制造業向全球價值鏈高端邁進的亮眼手刺。
從粵東沿海的小工坊，到閃耀全球的彩寶之都，汕尾珠寶的蝶變，是廣東“百千萬工程”產業賦能的生動實踐，更是中國傳統制造業轉型升級的縮影。
文、圖｜記者 廖夢君 實習生 紀婕
譯 | 鄭奕玲
審 | 曾敏
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